Terms of Service

Terms of Service

Last Updated: October 20, 2025

Overview

The Adversity Leadership Institute (“ALI,” “we,” “us,” or “our”) values your trust and is committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and safeguard your personal information when you engage with our website, programs, or services — including consulting, training, coaching, government contracting, and merchandise.

By accessing our website or any The Adversity Leadership Institute service, you consent to this Privacy Policy and agree to our Terms of Service and Earnings Disclaimer.

1. Information We Collect

We collect information necessary to deliver and improve our services.

A. Personal Information

  • Full name, title, company, and professional role
  • Contact information (email, phone number, address)
  • Payment and billing details
  • Event or program registration data
  • Leadership assessments and survey responses
  • Account information for online platforms or e-learning access

B. Non-Personal & Technical Data

  • Browser type, IP address, device ID, and location data
  • Session data, page visits, and referral sources
  • AI-driven analytics and engagement insights
  • Aggregated or anonymized usage statistics

We do not collect sensitive categories of data such as race, religion, political opinions, or health details unless explicitly provided by clients for consulting purposes and handled under confidentiality.

2. How We Use Your Information

We use your data to deliver, enhance, and personalize our leadership and organizational services.

A. Core Uses

  • To deliver consulting, coaching, and training services
  • To customize experiences and measure development outcomes
  • To process payments and manage billing securely
  • To communicate about upcoming sessions, products, or events
  • To provide technical support and respond to inquiries

B. Analytics and AI Insights

The Adversity Leadership Institute uses advanced analytics and AI tools to measure leadership growth and engagement effectiveness.
All AI data is anonymized and aggregated for performance metrics unless expressly agreed otherwise by the client.

C. Legal Compliance

We may process or share information where required to comply with legal or regulatory obligations.

3. Cookies and Tracking Technologies

We use cookies, pixels, and similar tools to:

  • Improve website functionality and performance
  • Measure engagement with content
  • Personalize your experience

You can disable cookies in your browser, though some site functions may not work properly.
Our analytics partners include Google Analytics, Meta (Facebook), and LinkedIn Insights.

4. Data Sharing and Third Parties

We do not sell or rent your information.
We may share limited data with:

  • Authorized service providers (IT, analytics, billing)
  • Training and event partners (venue management, certification agencies)
  • Government contracting entities (for contract compliance and verification)
  • Legal authorities, if required by law

All partners are bound by confidentiality and data protection agreements.

5. Data Security

We use administrative, technical, and physical safeguards to protect your information.
These include:

  • Encrypted servers and databases
  • Secure Socket Layer (SSL) technology
  • Multi-factor authentication for internal systems
  • Controlled access for authorized personnel only

Despite best efforts, no online system is fully secure. You share information at your own discretion.

6. Data Retention

We retain personal data only as long as necessary to fulfill contractual, operational, and legal obligations.
For example:

  • Contract records are retained for up to 7 years
  • Leadership assessments for 2–3 years post-program completion
  • Marketing records until you opt out or request deletion

7. Your Rights

Depending on your location, you may have the right to:

  • Access, correct, or delete your data
  • Request a copy (data portability)
  • Withdraw consent for marketing communications
  • Restrict or object to processing

Requests can be submitted via privacy@theadversityacademy.com.
We respond to all verified requests within 30 days.

8. Marketing and Communication Preferences

We may send occasional updates about events, training opportunities, or leadership resources.
You can opt out anytime by clicking “Unsubscribe” in any email or contacting us directly.

9. Children’s Privacy

The Adversity Leadership Institute programs are intended for adult professionals (18+).
We do not knowingly collect personal information from minors.
If such data is discovered, it will be deleted promptly.

10. International Data Transfers

If you are located outside the United States, your data may be transferred to and processed in the U.S. where our servers and offices are located.
We apply appropriate safeguards under GDPR and Standard Contractual Clauses (SCCs) for international transfers.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect new regulations or changes in our services.
The revised version will be posted with an updated “Last Updated” date.
Continued use of our services after changes means you accept the updated policy.

12. Contact Information

The Adversity Leadership Institute

Lead Precisely. Act Purposefully. Perform Powerfully. Deliver Predictably.